Digital Life
Life
Knowing whether an online message, listing or person is genuine or a scam
1
people have this problem
01
THE PROBLEM
I've received a message or I'm buying or selling something online. How do I know whether the sender, buyer, seller, listing, item or payment is genuine before I do anything or lose money?
Evidence: People routinely post screenshots and descriptions asking strangers whether a buyer or seller is genuine, often because they sense something is wrong but don't understand how the scam works. (Reddit)
02
Why IT MATTERS
CQC research found 70% of people responsible for choosing care found it more stressful than choosing a school/nursery or wedding venue, and 52% put choosing a care home among their three most stressful life decisions. There were also 278,946 people aged 65+ living in care homes in England and Wales at Census 2021. (Care Quality Commission) | Ofgem found 32% said they were likely to switch in the next three months, but only 23% had actually switched during the previous six months. It also found 58% would switch for a £50 annual saving.
03
what people currently do
Travellers read their mobile provider's roaming pages, search travel forums, buy roaming add-ons or eSIMs, or switch mobile data off to avoid unexpected charges.
REAL PROBLEMS. REAL PEOPLE. BETTER WAYS